Career

JOB REFERENCE 1035

VP Global Marketing

Location:

Hod Hasharon, Israel

Type:

Full Time

Job Description:

AU10TIX is Identity Intelligence, linking physical and digital identities so that companies and their customers can confidently connect in today’s world of remote transactions and interactions.  As a global leader in digital customer onboarding and remote verification, AU10TIX is responsible for verifying Personally Identifiable Information (PII) from around the world for a variety of online transactions—from credit card applications to money transfers, travel bookings and trades.  We are seeking a VP of global Marketing to lead us through our next wave of growth as an innovated, trusted, reliable leader in Identity Management.

 

Responsibilities:

 

  • Responsible for handling the development, implementation, management, and promotion of the company and its products or services around the world.
  • Establish sales funnel and baseline metrics for top of the funnel lead generation and help to define quality leads.
  • Own, evolve and amplify the company’s brand awareness, within the digital space, through media buying, engagement marketing and partnership marketing; with the goal to acquire leads.
  • Develop materials, conduct market research and develop strategies to improve company sales.
  • Work with the sales and product-development departments to determine what products or services need marketing.
  • Lead Marketing Communications inclusive of trade and consumer public relations, client relations, advertising, social media campaigns etc
  • Drive coordinated and integration marketing agenda across all channels, including CRM, paid, social, and web to develop innovative, integrated multi-channel campaign strategies that maximize impact & breakthrough.
  • Implementation and instrument Marketing Analytics to create measurement methodology and to set and track project goals. Evaluate campaigns against standardized success metrics, provide a recap, key learnings, and go-forward plan to optimize the ROI.

Requirements:

  • 15-20 Years of Integrated B2B and B2C Marketing Experience.
  • Ability to move at speed and conviction, doing, engaging and leading.
  • Data driven decision maker, creative entrepreneurial experience.

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