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Product Marketing Specialist

Job Description:

This is an entry-level position. We are seeking a talented and passionate Product Marketing Specialist to join our marketing team and help us bring our innovative identity verification solutions to the market. As a Product Marketing Specialist, you will play a key role in executing the product strategy, supporting lead gen campaigns, analyzing the competitive landscape, supporting sales initiatives, and help in the establishing Au10tix’s positioning as a leader in the Identity Verification industry. You will also be responsible for managing our partner alliances, working closely with our partners to develop joint marketing initiatives that expand our reach and enhance our brand presence.

Responsibilities:

  • Execute and enhance marketing campaigns for our products and services.
  • Develop compelling and engaging content for various marketing channels.
  • Work with our partners to develop and execute joint marketing initiatives.
  • Utilize customer testimonials and success stories to enhance and bolster the portfolio.
  • Handle communication with customers to foster engagement and loyalty.
  • Support conducting market research to stay abreast of industry trends, competitor activities, and customer needs.
  • Manage marketing aspects of strategic partnerships, with a focus on partners like Microsoft and Thomson Reuters.
  • Collaborate with cross-functional teams to create and execute joint marketing initiatives.
  • Thrive in a fast-paced environment, demonstrating the ability to deliver high-quality work under tight deadlines.
  • Execute any marketing-related project assigned by your manager.

Requirements:

  • Bachelor’s degree in marketing, communications, or a related field.
  • 1-2 years of diverse experience in marketing roles.
  • Natural curiosity and insight into customer behavior to shape marketing strategies.
  • Analytical, data-driven mindset with the ability to solve complex problems.
  • Strong writing and storytelling capabilities.
  • Proactive “can-do” attitude.
  • Excellent verbal and visual communication skills.
  • Efficient task management and prioritization abilities.
  • Familiarity with technology and software solutions.
  • Knowledge of partner alliance marketing is a plus.
  • Native or highly proficient in English.

For more information contact us

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